Ally McCoist Rips Rangers’ Most Expensive New Signing to Shreds as Viral Footage Sparks Furious Fan Reaction

The pressure is already beginning to build around Rangers following their disappointing 2–1 defeat to Hibernian, with former Rangers captain and respected pundit Ally McCoist reportedly left unimpressed by the performance of the club’s most expensive new signing, Vanja Dragojević.

The defeat has generated plenty of frustration among Rangers supporters, but it was the manner of the performance that appeared to attract the most attention. Viral footage from the match has circulated among fans, highlighting several moments that have intensified criticism surrounding Dragojević and his contribution on the pitch.

For a player arriving with significant expectations attached to his price tag, the spotlight was always going to be intense. Rangers supporters expect expensive signings to make an immediate impact, particularly in matches where the team is expected to compete for all three points. Against Hibernian, however, the overall display left many fans demanding much more.

McCoist, who knows better than most what it means to carry the expectations of the Rangers support, has not been shy when discussing underwhelming performances. His reported criticism of Dragojević has only added fuel to an already heated conversation surrounding the new arrival.

The reaction from the Rangers faithful was equally telling.

The atmosphere surrounding the team became increasingly tense as the match progressed, and the chants from sections of the Rangers support appeared to reflect the growing frustration. For many supporters, the issue was not simply the final scoreline but the feeling that the team had failed to show the urgency, quality and determination required to avoid defeat.

Dragojević now finds himself at the centre of that discussion.

Big-money signings rarely receive much patience when performances fail to meet expectations. At Rangers, that pressure can be even greater because of the club’s history, demanding fanbase and expectations of success. Every mistake is scrutinised, every poor decision is replayed and every disappointing performance can quickly become a talking point.

The viral footage has therefore become another piece of ammunition for those questioning whether Dragojević is ready to handle the demands placed upon him.

However, one difficult performance does not necessarily define a player’s Rangers career. Dragojević will have opportunities to respond on the pitch, and the best possible answer to criticism is usually a strong performance in the next match.

For now, though, the defeat to Hibernian has left Rangers supporters frustrated, while the attention surrounding their expensive new signing continues to grow.

And with McCoist adding his voice to the criticism and the Rangers fans making their feelings known, Vanja Dragojević now has one clear task: prove his doubters wrong on the pitch.